Mercedes-Benz has strengthened its electric portfolio in India with the launch of the all-new CLA BEV, marking the debut of its next-generation Mercedes Modular Architecture (MMA) platform in the country. The electric luxury sedan is priced at Rs 59 lakh (ex-showroom) and deliveries are expected to begin by the end of April 2026.
Positioned as a pure electric vehicle, the CLA BEV is available in three models: the top-spec CLA 250+ “Launch Edition”, the CLA 250+ “Long Range” and the CLA 200 “Standard Range” to meet the needs of a wide range of luxury EV buyers.
Santosh Iyer, Managing Director and CEO, Mercedes-Benz India said, “CLA BEV is the smartest Mercedes-Benz ever; born to be electric, a true series champion and a hallmark of high-quality products. As the first next-generation pure electric vehicle from Mercedes-Benz to debut in India, CLA Underscoring our confident all-electric vehicle strategy, formulated with feature-rich, technology-driven products and supported by a high value-driven customer ownership experience through our 9,000+ strong MB.CHARGE. Public Network, with financing solutions, guaranteed residual value and industry-first high-voltage battery reporting, we are already building an unparalleled BEV ecosystem for future BEV customers, marking a decisive step forward and laying a solid foundation for Mercedes-Benz’s long-term BEV journey in India.”
“The new CLA BEV underlines Mercedes-Benz’s ambition to lead the ‘software in the car’ by offering Indian customers a world-class BEV with no equivalent in the market. The CLA is the first in a global firework show of 40 products from Mercedes-Benz and we are very excited about the overwhelming response to the CLA from Indian customers. Existing luxury car customers in various markets are excited about the CLA BEV The pre-launch demand has reinforced our belief that Indian customers will not compromise on quality products. Based on customer feedback, we have launched unique high-end CLA 250+ ‘Launch Edition’, ‘Standard Series’ CLA 200 variants, and CLA 250+ ‘Long Range’ to cater to the rapidly changing and varied customer needs.”
At the heart of the new models is Mercedes-Benz’s proprietary MB.OS operating system, which enables over-the-air updates, continuous feature enhancements and a highly personalized user experience. The MBUX virtual assistant further enhances usability by proactively guiding charging decisions, route planning and in-car settings based on driver behavior.
CLA BEV was developed with a new generation of tech-savvy luxury buyers in mind, who prioritize design, digital experience and brand appeal. This model is built on the MMA platform, which combines electric vehicles with software-defined architecture, setting a new benchmark in the field of luxury pure electric vehicles.
In terms of design, the CLA BEV introduces new developments in Mercedes-Benz’s “sensory purity” philosophy. A fastback silhouette, sculpted surfaces and a unique GT-style rear profile give it a sporty and aerodynamic stance. The front uses a signature luminous panel with 142 star pattern elements, complemented by LED lighting with a unique star pattern, enhancing its visual image.
The top-end CLA 250+ ‘First Edition’ comes with a host of premium features including a super screen, exclusive MANUFAKTUR paint, AMG floor mats, ambient lighting, 19-inch alloys and entertainment package, among others.
In terms of performance, CLA BEV uses an 800V architecture to enable fast charging. Using a 240 kW DC fast charger, ‘Launch Edition’ and ‘Long Range’ models can restore up to 400 kilometers of range in just 20 minutes, while the CLA 200 ‘Standard Range’ can restore up to 320 kilometers of range in the same time.
The CLA 250+ “Long Range” has a WLTP-certified range of up to 792 kilometers, while the CLA 200 “Standard Range” has a range of up to 542 kilometers. The latter is priced at Rs 55 lakh (ex-showroom) and deliveries will begin in June 2026.
The ownership experience is powered by Mercedes-Benz’s MB.CHARGE public network, which provides access to over 9,000 charging points across India and is integrated into the vehicle navigation system for seamless route planning.
The company also launched the industry’s first high-voltage battery report, providing customers with a transparent and easy-to-understand assessment of battery health, designed to build confidence and trust in electric vehicle ownership.
Customers can choose from flexible ownership plans through Mercedes-Benz Financial Services, including EMI options starting from Rs 62,000 per month under the Star Agility+ plan. The vehicle comes with an 8-year/160,000km battery warranty and a 4-year service pack.
