Ecofi, a green-only non-banking financial company (NBFC) backed by Eversource Capital, has announced a strategic partnership with Ather Energy, one of India’s leading electric two-wheeler manufacturers, to become a preferred financing partner in Ather’s EV ecosystem.
Bringing together two organizations with a shared focus on sustainability and climate-positive development, the collaboration aims to accelerate electric mobility adoption by improving access to tailored green financing solutions. As part of the partnership, Ecofy plans to infuse up to ₹100 crore of capital to support financing needs, enhancing affordability, flexibility and customer choice across the EV ownership lifecycle.
Under the tie-up, Ather Energy customers will have access to Ecofy’s diverse portfolio of green financing offerings including vehicle loans, leasing solutions, assured buyback structures and Battery-as-a-Service (BaaS) options. These solutions are designed to overcome key adoption barriers by reducing upfront costs, improving total cost of ownership, and providing greater assurance about asset value and battery performance.
Rajshree Nambiar, MD and CEO, Ecofi, said, “Clean transportation is critical to India’s green transition, and widespread adoption depends on access to the right financing solutions. Our partnership with Ather Energy brings together strong product offerings and exclusive green finance, helping customers adopt EVs with greater confidence, affordability and flexibility.”
Ravneet Phokela, Chief Business Officer, Ather Energy, said, “Financing is an important consideration in the two-wheeler purchase journey, especially for customers exploring an EV for the first time. Over the years, we have worked to build a strong financing ecosystem to make Ather accessible across all markets. This partnership with Ecofy further broadens the range of financing options available to customers looking to buy Ather, making the purchase and ownership journey easier. It simplifies the decision-making process. Helps create and support widespread access to electric two-wheelers.”
The partnership is built on the shared belief that India’s EV adoption journey will be driven by both product innovation and access to scalable green finance. By combining Ather Energy’s expertise in electric two-wheeler design, manufacturing and technology with Ecofi’s retail-focused green financing platform, the collaboration aims to expand access and unlock demand for clean mobility in urban and emerging markets in India.