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Magenta Mobility expands EV operations in Uttar Pradesh, boosts growth path

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Magenta Mobility, a leader in electric mobility solutions, has announced its expansion into Uttar Pradesh, marking an important milestone in its rapid growth. The company which was operational in Noida, has now launched in four new major cities across the state including Lucknow, Agra, Kanpur and Varanasi, with plans to expand to other cities later. This strategic move strengthens the company’s presence in India, which aligns with its mission to accelerate the transition to electric mobility.

Magenta Mobility aims to deploy more than 2,500 electric vehicles (EVs) in Uttar Pradesh by 2025, expanding green mobility options for last mile delivery services. The effort is part of a broader strategy to establish a comprehensive EV infrastructure across the state, providing cleaner, more sustainable transportation solutions for businesses and consumers.

To support its operations, Magenta has installed its own AC and DC charging hubs and formed strategic partnerships with leading Charging Point Operators (CPOs) for further network expansion. Additionally, Magenta has partnered with Jio-BP to enhance its charging infrastructure, ensuring availability of reliable and fast charging solutions for EV users. The company will also employ over 1,200 delivery partners to contribute to local employment and ensure operational capacity to meet growing demand.

Speaking on the development, Mr. Maxson Lewis, Founder and CEO, Magenta Mobility said, “We are excited to expand our operations in Uttar Pradesh, a state with a visionary EV policy that aligns perfectly with our growth plans . State incentives for electric vehicle deployment, coupled with access to skilled workers and land for infrastructure development, form a solid foundation for our expansion. With a clear roadmap, we are focused on establishing a strong presence in key markets across the region, which will be instrumental in accelerating the adoption of sustainable mobility solutions.

Magenta is leveraging its national partnerships with companies like Flipkart, Amazon, Porter, Delhivery and Kuhne+Nagel to seamlessly integrate its EV fleet into regional logistics and transportation networks. These collaborations will drive better delivery efficiencies and accelerate the adoption of sustainable mobility solutions in key markets.

With this expansion, Magenta is set to play a central role in leading Uttar Pradesh towards greener, more sustainable transportation, strengthening its commitment to innovation, local employment and business growth across the region.

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