The global automotive industry is undergoing a major transformation, driven by advances in vehicle intelligence and the rapid shift toward new energy vehicles. Amid this changing landscape, OMODA and JAECOO – brands under the Chery Group – have emerged as one of the fastest growing global automotive players.
In less than three years, OMODA and JAECOO have expanded from a single market to 64 international markets, achieving cumulative global sales of more than 900,000 vehicles. This rapid expansion has established the brands as outstanding performers in the global automotive industry.
In April 2026, at the Beijing Auto Show, the brand is set to celebrate its third anniversary, as well as approaching a major milestone of one million global vehicle sales. The achievement highlights what the company describes as its “new momentum” growth strategy, driven by innovation, electrification and global market expansion.
This milestone underlines OMODA and JAECOO’s growing presence in the new energy and intelligent mobility sector, as the brands continue to strengthen their footprint in key global markets.
Technology at the Core: The Foundation of Global Core Capability
Covering 64 markets in less than three years required an exceptionally high level of product localization capability. OMODA and JAECOO’s confidence stems from the support of Chery Group’s global R&D system and core technological assets. Take the SHS super hybrid system as an example: the system has two main technology routes, PHEV and HEV, which provide three major strengths: super high power, super low efficiency, super long combined range. It can flexibly adapt to the regulations and usage scenarios of different markets, including Europe, Southeast Asia and Latin America. At present, it has been mass-produced and installed into a series of core models, providing efficient new energy solutions for global users.
Global Growth Pace: Million-Unit Acceleration Validated in Europe’s High-Barrier Markets
Actual growth momentum should be tested in the most competitive markets. In Europe, OMODA & JAECOO established its presence in 16 countries in just 2 years, and surpassed sales of 220,000 cumulative units. With the industry’s highest growth rates, the brand has become one of the fastest growing automotive brands in the European market. In the UK market, the pace is even more astonishing: the brand surpassed 2% market share in just nine months and reached the top ten in sales rankings within 17 months. Currently, the brand is set to enter key European markets such as France and Germany, achieving full coverage across the European market. From Europe to the world, every step of this “path to one million units” has been validated in markets with tight regulatory constraints. From Europe to around the world, the brand is entering the million-unit era with unstoppable momentum.
Partner Trust: Building a “Community of Shared Destiny” with global partners
This aggressive expansion is based not only on class-leading products and technology, but also on the deep trust built with global customers and partners. In less than three years, OMODA and JAECOO have built a global supply chain and service network, collaborating with local partners to establish a comprehensive operating system. According to official research in Spain (VCON 2025), OMODA & JAECOO is ranked as the most recognized brand among local dealers, earning a dealer satisfaction score of 9.9 out of 10. This achievement is based on dealer profit margins of 3.4% (double the market average), a local after-sales network covering 96% of the population and product competitiveness driven by the SHS hybrid system. It is dealers’ willingness to run with the brand that provides lasting support for this momentum.
Social Values: Balancing Business Growth with Social Responsibility
Amidst their tremendous growth, OMODA and JAECOO have proven through concrete action that rapid expansion and responsible management can go hand in hand. Upholding the corporate philosophy of “Being somewhere, for somewhere”, OMODA and JAECOO have launched a series of ESG initiatives to promote mutual prosperity with local communities. In Europe, the brand has partnered with the NGO “Plant a Tree” on tree planting projects, supported Lifegate’s “Water Guardians Alliance” in Italy, and collaborated with IUCN to protect Mediterranean Posidonia seagrass beds in Spain – a series of initiatives that create a systematic blueprint for environmental restoration and ecological health in the European market.
Rapid transformation: from automotive brand to technology enterprise
By continuously investing in R&D and pursuing the practical application of technological innovations, OMODA and JAECOO have long surpassed the scope of traditional vehicle manufacturers. In 2025, leveraging Chery Group’s technological foundation, brands made multiple breakthroughs in areas such as intelligent driving, smart cockpit, and new energy; The humanoid robot “Mornin” has been deployed in more than 30 countries and territories around the world, serving a wide range of settings including car dealerships, exhibition halls and commercial venues. It has multimodal interaction capabilities like narration, sales, guidance and quiz – a cutting-edge initiative jointly driven by OMODA & JAECOO and AiMOGA team. As the brand approaches the million-unit sales milestone, economies of scale are now fueling deep technological innovation, allowing the brand to evolve into a global, full-stack, self-developed technology enterprise.
From April 24 to 28, 2026, the Chery Global Partner Business Summit will kick off during the Beijing Auto Show, bringing together more than 3,000 industry partners, global dealers and supply chain elites. A series of third anniversary events at the summit – including the Beijing Auto Show Press Conference, New Million Strategy Launch and O4 Roll-Off Ceremony, HEV Long-Duration Test Marathon, Ecosystem Theme Summit and OMODA Night Music Festival – will all revolve around the same theme: After three years and one million units, where will the next wave of development come from?
This is not only an industry standout event for OMODA and JAECOO, but also a systematic demonstration of the logic behind “the world’s fastest growth rate”. A new era, a new leap. Join us at the Beijing Auto Show in April 2026 to witness this historic moment.
